L'OBJET
L'OBJET is the life work of Founder and Creative Director Elad Yifrach. Elad established himself as an interior designer in Beverly Hills, prior to taking up residency in New York. A lifelong traveler with a global design perspective, Elad imbues every design with it's own story. Each collection is a spirited homage to both the cultures which inspire them and the artisans who bring them to life.
Elad's collections extend and exceed traditional craftsmanship, through effort and imagination, to create a new echelon of modern artistry. A passion for innovation - in both technique and the use of high-quality materials - infuses everything he creates. Each collection is rich in detail and unmatched in quality.
The hand-crafting techniques used and the exquisite pieces they produce are unique to the world. Jewelry-making techniques are employed to create the most intricate photo frames; bespoke plaster molds are used that are so fiine they can cast only fiteen pieces each; porcelain is teased and shaped by hand as it dries to create exquisite texture; and dinnerware is gilded three times in 24K gold to achieve the perfect glow.
L’OBJET creates designs for the home that are both luxurious and functional works of art, crafted with the highest degree of excellence and quality. The proprietary techniques used set L’OBJET apart from all others. Every piece bearing the mark of L’OBJET has been touched by the hand of an artisan, many using techniques that have been passed down for generations.